2023 Ford F-150 | Cocoa, FL

Whether you're just starting a family or you're making the most of your retirement, the 2023 Ford F-150 has the versatility that your lifestyle demands. Here's how this best-selling truck can take your everyday errands and weekend adventures to the next level.

Capability For Your Adventurous Lifestyle

With a variety of versatile engine options, the Ford F-150 lets you get the power and performance that your lifestyle demands. This innovative pickup proves that you don't have to choose between power and efficiency - just go with the PowerBoost™ Hybrid engine. This dynamo helps you save big at the pump, all while offering 430 horsepower, 570 lb-ft of torque, and 12,700 pounds of towing capability.[1] 

You can also enjoy a thrilling ride with the 5.0-liter V8 engine, which pumps out 400 horsepower and 410 lb-ft of torque and gives you the power to tow up to 14,000 pounds.[2] But for the ultimate driving experience, treat yourself to the off-road-ready Raptor model - its High-Output 3.5-liter Ecoboost® V6 engine churns out 450 horsepower and 510 lb-ft of torque.

Designed With Families In Mind

While the Ford F-150 is best known as a workhorse, it's spacious and comfortable enough for the whole family. Opt for the Super Cab or Super Crew configuration for room for up to six passengers - that's a greater seating capacity than you'd find in most crossovers and small SUVs. 

And if that wasn't enough, the F-150 makes your family's safety a priority. Enjoy peace of mind on your daily drive thanks to features like standard Automatic High-Beam Headlamps and Pre-Collision Assist with Automatic Emergency Braking, along with optional safety tools including the Lane-Keeping System and BLIS® (Blind Spot Information System) with Cross-Traffic Alert and Trailer Tow Coverage.

Technology For Your Daily Drive

When it comes to advanced, easy-to-use infotainment technology, the Ford F-150 leads the way. It takes the hassle out of smartphone connectivity with conveniences like wireless Apple CarPlay® and wireless Android Auto™. And if you need to access apps, plan a navigation route, or adjust your truck's settings, it's a breeze to navigate the intuitive SYNC® 4 infotainment system with the available 12-inch touch screen. And every drive is more fun when you're rocking out with the available 18-speaker B&O® Unleashed sound system by Bang and Olufsen®.

Great for Getaways

Every outdoor adventure is more fun with the 2023 Ford F-150. Drive confidently on both remote trails and rough roads with 4x4 on the Tremor and Raptor models. Bringing along everything you need for an expedition is easy thanks to the F-150's 14,000-pound towing capacity.[2] 

You don't have to be shy when loading up the truck bed with all of your favorite camping supplies, hunting equipment, or fishing gear - in addition to providing a whopping 3,310 pounds of payload capacity, the F-150 offers the convenient Onboard Scales feature to take the guesswork out of packing for your trip. [3] And on top of that, you can count on the available Smart Hitch to help you measure your trailer's tongue weight. It can even help you distribute your cargo in the trailer for a better-optimized towing experience.

Plus, whether you're camping with the kids or you're reconnecting with your buddies over a weekend fishing trip, you can count on the Pro Power Onboard built-in generator to keep the fun going strong. And the F-150 even makes long drives a breeze with BlueCruise, a high-tech hands-free driving system that's compatible with over 130,000 miles of roadways across North America.

With a legacy of quality, a track record of innovation, and a history of hard-working performance, it's easy to see why the Ford F-150 has been America's favorite truck for over 40 years. Take the new 2023 Ford F-150 for a test drive at Paradise Ford in Cocoa, Florida.

[1] Max towing on F-150® XL PowerBoost SuperCrew® 4x2 with Max Trailer Tow Package and Max towing varies based on cargo, vehicle configuration, accessories and number of passengers.

[2] Max towing on F-150® SuperCrew 8 box and SuperCrew® 4x2 with available 3.5L EcoBoost, Max Trailer Tow Pkg. Not shown. F-150® King Ranch® SuperCrew 4x4 shown. Class is Full-Size Pickups under 8,500 lbs. GVWR. Max towing varies based on cargo, vehicle configuration, accessories and number of passengers.

[3] Max payload on F-150® Regular Cab 8' box 4x2 with available 5.0L V8 engine and Max Trailer Tow and Heavy-Duty Payload Pkgs. Class is Full-Size Pickups under 8,500 lbs. GVWR. Max payload varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.